Last Thursday, April 16, Matilda Kahn and the CAAO agency (Event creators, Model agency, Advertising agency, Press organization) launched “So Bad Mag 4” during an evening at the Rénoma gallery-café in the presence many guests.
Matilda Kahn is chief of staff at CID, an economic development engineering collective. She is one of the most influential businesswomen internationally thanks to her language skills (English, German, Spanish and Italian) and her commitment to working in BtoB with companies. The unitary development strategy that it uses is included in an economy that is part of an evolving ecosystem.
CAAO creates advertising campaigns and offers fashion shows internationally. Its team is made up of 30 female and male models, hairdressers, make-up artists and photographers. Its bilingual magazine (French and English) “So Bad” is available online but also in paper format in limited edition.
“So Bad” deals with many subjects thanks to the interviews it offers: fashion, society, beauty, art, cinema, politics, music, sport. He stands as a spokesperson against discrimination and violence.
Since its creation in 2019, there have been different main themes: “Kopping down prejudices” in 2019, confinement, in 2020, the following year, the release of a special issue with an interview with LGBT President Beit Haverim and a report on Negzzia, sentenced to death in Iran and free in Paris. Finally, the 2022 edition talks about the So Bad woman. But who is she, what is her mystery? We can discover it through portraits such as that of Stéphanie Rénoma,
Launch party of the 4th opus
An unmissable event, the evening, under the baton of photographer Laurent Lô, honored the women and work of Matilda Kahn, as well as the Lords & Fools creations worn during the show.
Around the guest of honor Lila Boukortt, President of the Women’s Laureates trophy, many guests took the floor to talk about their associations, including:
- Jérémy Bellet for “Respect for all”, a campaign against discrimination and harassment, homophobia, racism including in schools.
- Roman Krakovsky for “Séropotes, an association of LGTBQi+seropositive people who work to improve the well-being of HIV-positive people and fight against discrimination.
- Léo Nardecchia, writer, CFO at AP-HP International, real estate investor and co-founder of DYL editions with Daniel Vu. and Yann Feliz. In his book “Adoption, racism, my journey, my truth”, he explains his journey since his adoption in Vietnam. This book is also his relationship to adoption, the racism he suffered and the different stages of his life, from drug dealer to businessman.
- Elizabeth English, children’s rights advocate and founder of an organization to help poor children learn to read in India and Africa.
Among the guests, we met Marlène Gen x, actress Irika Bochenko, models Nailys, Kévin, Sony, Arthur Roussat, singer Joy, designer Quentin Véron, singer Thomas Baignières, Vincent McDoom, Géraldine Beigbeder, Raphaël Say , Stéphanie Rénoma, Andrea Offredi, Stella Rocha, Libellule influencer, Mael Canals, Anto Barmjak, Fish, Patrick Maghic, Sonia Gleis, Gaetan Delbarre de Sainte Maxence and many more…