Lace and silk, the whole world of Nathalie Descout

Nathalie Descout is a model designer based in Paris. Lace and silk are hispreferred materials.A child’s dream come true

At the age of 12, Nathalie Descout already knew that she wanted to be a stylist. So she decides tocontact the ESMOD school but it will have to wait a little longer to access it. After hisbac with plastic art option, she left the Châteauroux region to join the prestigiousschool. She decides to specialize in lingerie in the 3rd year. This choice is guided by its tastefor the lace, the finesse and the precision that this entails.

The beginnings in the big houses

When she left ESMOD, Nathalie Descout won the competition for French designers. She joined Lolita Lempicka, Hervé Léger where she works lace, corsets, silks, according to herspecialization. However, she had a preference for haute couture and luxury ready-to-wear,although passionate about lingerie. His meeting with Max Chaoul or Jean-Paul Gaultier lapropels forward thanks to its experience, aspirations and inspiration.The young stylist joined the Chantelle lingerie house where she went through all the departments for 15years. She gets to know all the trades to create her own business. From now on,product quality, monitoring of the quality of materials, communication, merchandising no longer have anysecret to her. She ends with the commercial center to know how to manage a shop, thepersonal or purchases.

Creation of own brand

At the age of 30, Nathalie Descout founded her own business. High-end evening dresses atbase of materials coming from lingerie, are at the center of his creations. We find its materials therefavorites, Calais lace and Lyon silk, hand rolled hems and English seams. theall 100% made in France. The tailor-made is the DNA of the house, it applies to a clienteleexceptional. A large range of colors is available, including more « flashy » shades such asfuschia pink, almost fluorescent orange, gold, very popular in the Emirates.For tailor-made creations, it is possible to add jewelry inlays (gold or stones) to thelevel of the hips or neckline, just like an opening in the back.

A ready-to-wear collection

Alone at first, she created, assembled everything with her own sewing machine, while continuing towork at Chantelle. The latter was very understanding, letting her manage her schedules andgiving him time for his meetings or his trips to Dubai for the parades.When she left Chantelle, she decided to create a commercial line of luxury ready-to-wear andto find partners to help him manage his growing company. Calais laceand silk being very appreciated in the Emirates, it multiplies the orders and launches a newaccessible line, 100% made in France. It is also an opportunity to present the collection to customers.mother-daughter, which primarily caters to bridesmaids.In an eco-responsible spirit, the collections are in the spirit of « zero waste », the scraps areused to dress dolls. A partnership with the house « Corolle » is envisaged.

Exceptional parades

Nathalie Descout dresses were present at the Monte-Carlo Television Festival, but alsowhen climbing the stairs in Cannes. Celebrities including Victoria Silvstedt have worn thecreations. Rebecca, the young winner of « The Voice Kids » wore a jumpsuit and a dress ofthe brand, for its video clip. Most recently, Denitza Ikonomova wore the « Dirty Dancing » dress duringof a show of « Dance with the stars ». This dress has just been released following strong demand from theclientele, it is silk with a belt entirely in lace. By the way, Aston Martinunveils one of the dresses in one of his commercials.The house also participates in « fashion week » in New York, Paris and Dubai …

What are the projects for the end of the year?

Lots of trips to France and to countries that love know-how and productsFrench, the Emirates, Russia and the United States. The other project is to place the commercial linein as many shops as possible « so that customers can buy real French dresses,made in France, with beautiful materials « .

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