26 janvier 2023

Daily Impact European

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CHRISTMAS BOULEVARD HAUSSMANN

Boulevard Haussmann rhymes with department stores. It is characterized by the presence of Printemps and Galeries Lafayette stores. Each year, their windows are adorned with a thousand lights and offer animations on original themes.

Boulevard Haussmann rhymes with department stores. It is characterized by the presence of Printemps and Galeries Lafayette stores. Each year, their windows are adorned with a thousand lights and offer animations on original themes.

For 2022, the festivities began on November 9 for Printemps and November 16 for Galeries, to end at the end of 2022

Haussmann Spring

At Printemps Haussmann, Isabelle Huppert and Naomi Campbell ensured the windows whose theme of the year is “The Circus”. We discover 11 paintings with clowns, animals, trapeze artists, jugglers and other circus performers.
The production of these paintings required nearly 650 hours of assembly, with 40,000 decorative elements and automatons for a scenography created by Julie Ducat. For the production, it took 4 months, 6 months for the characters (about a hundred with unique and specific costumes) and 3 weeks for the installation.

Outside, 3.5 km of light garlands with LED bulbs illuminate the windows. A gigantic golden tree and many activities are inside (makeup and disguise workshops, creative workshops to make your Christmas tree, toy demos and giant board games.
An escape game, under the glass dome, allows participants to find Monsieur Loyal who has disappeared. There are only 20 minutes to solve the puzzle.
On the 7th floor of the Printemps de l’Homme, a huge magical marquee welcomes thousands of toys until the end of January

Galeries Lafayette Haussmann

The Galeries Lafayette Haussmann are a benchmark in the global shopping world. You can find all the major brands in beauty, perfumery, leather goods and all other areas. Thanks to its notoriety, the group has stores in France and around the world (Berlin (1996), Dubai (2009), Casablanca (2011), Jakarta (2013), Beijing (2013), Istanbul (2017), Luxembourg ( 2019), Shanghai (2019), Doha (2019), and Guiyang (2022), 3 other openings are expected in Milan, Kuwait City and 2 stores in India by 2024). A new store opened on the Champs Elysées.

As every year, the windows of Galeries Lafayette are decorated and limited by personalities. But this year, no official inauguration following a union movement of store employees on Boulevard Haussmann. They demanded an increase in the bonus and their salary. ,

The theme of the year revolves around the “Planète sapin”, an unpublished tale imagined by the novelist Claire Castillon, a return to literature, 80 years after the writings of Colette. The staging is by Florent Chavoirt and in partnership with Atelier Bournillat. This is the story of Nordmann, inhabitant of Elato, the planet of wild fir trees, sent to earth to save Annie’s Christmas. On a course of 11 scenes, animated puppets lead young and old into the world of Planet Sapin while following Nordmann’s journey, from the preparations for the Sap’tif fair to the journey on earth in a magic vessel and the visit to the Sapou-discotheque.

Inside the store, the huge Christmas tree shines under the dome and comes to life every 30 minutes, thanks to a sound and light show. To better admire it, don’t forget to take the “Glass walk”, a glass footbridge arranged for this purpose.

This year, an immersive and interactive experience is open from November 17 to December 23. For this, go to the 4th floor, in the Opéra lounge to live 10 minutes immersed in the heart of the tale and interact with the characters who react to your movements.