26 avril 2024

Daily Impact European

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CHOICE OF BUBBLES: SPARKTEEZ OR PARISPARKLES

For lovers of bubbles, we now have the choice between "alcohol" or "alcohol-free", champagne or sparkling tea. Sparkling, which means sparkling in English, is the quality found in Parisparklers champagne and the drink that sublimates Sparktees tea.

For lovers of bubbles, we now have the choice between “alcohol” or “alcohol-free”, champagne or sparkling tea. Sparkling, which means sparkling in English, is the quality found in Parisparklers champagne and the drink that sublimates Sparktees tea.

The new Parisparkles champagne

Parisparkles is a new sparkling champagne in a bottle bearing the effigy of the “Iron Lady”. The bottle exists in more than ten colors and collector’s designs. The packaging equals the quality of the drink, while offering the opportunity to highlight the “city of light”.

In 2014, Richard Brandazzi, creator of Gourmand Design in 2010 in St Symphorien (69), created Parisparkles with his 2 daughters, following a bet… The goal was to create a “differentiating” and international brand, associated with design specific around Paris, its prestige, its symbols, fashion, parties or the “night”.
To design his creations, he uses the secular know-how of authentic French winegrowers who favor quality and originality over mass production. He chose to work with Champagne Charbaux Frères, a family of winegrowers since 1935.

The vineyard

The vineyard spread over an area of ​​10.40 ha, extends over 6 municipalities within a perimeter of 25 km. The harvest is done with sorting in the vineyard and vinification by direct pressing of the whole harvest with fractionation of the juices and removal of self-pressing. After settling for 24 hours before the alcoholic fermentation, there is total malactic fermentation. Each producer has his own blend of grape varieties such as Pinot Meunier, Pinot Noir or Chardonnay. The latter is vinified in oak vats, the wines are then kept on the lees for 5 months, after 36 months of unique aging and the final disgorging stage.

Champagne

Parisparkles benefits from an international trademark and specific design and luxury “anti-banality” packaging. There are 3 kinds of Parisparkles:
Champagne Premium Brut: 50% Chardonnay, 25% Pinot Noir, 25% Pinot Meunier. Aged in bottle for at least 30 months before disgorging.
Champagne Blanc de Blanc: 100% Chardonnay. Aged at least 48 months in bottle before disgorging.
Rosé Champagne: Pinot Meunier red wine from 12 to 18%, Chardonnay.
A new design collection per calendar year: “Classique” in 2017; “Follies” in 2019; “Retro” in 2020; “Art Deco” in 2021. Each design is numbered for collectors. We can see today that 10,000 pieces are sold each year. The concept’s international success has seen a demand for cognac bottles, thermoses and other related products. In addition, Parisparkles is aimed at a young clientele looking for happiness, dreams, beauty and luxury. The product is not only aimed at tourists but also at Parisians as “different” gifts or in cabarets and at events. It’s a real business booster.

Sparkteez sparkling tea

An alternative to overly sweetened soda and alcoholic beverages, Sparkteez is an alcohol-free organic sparkling tea, champagne-like in color. This drink from organic farming contains 93% infusion (water, white tea or black tea), sugar from fruit, lemon juice and CO2. It is neither a fruit juice, nor a cider, nor a soda, nor a grape juice, but the result of mixing a selection of teas.

Sparkteez is served in coupes or flutes like champagne. The product is marketed in France but also for export, particularly in Asia (China: Shanghai, Hong Kong, Singapore…). In France, it is not aimed at large retailers but rather at luxury or organic distributors, like the product. The brand also wants to target high-end restaurants and hotels, airlines and events.

This drink is ideal for all those who do not drink alcohol or avoid it in certain cases such as before driving, in the event of pregnancy, to keep the line or simply by taste.

Sparkteez, which was awarded the Natexpo 2022 gold trophy, will be present at the next Natexpo show in Lyon from September 18 to 20, 2022, where 850 exhibitors and 10,000 visitors are expected.

Since 2005, the Natexpo Trophies have rewarded the most innovative, useful, practical and original products put on the market during the year. This competition, open to all exhibitors, received nearly 240 applications this year in 8 categories and unveiled organic trends.

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