Paris Fashion Week was on fire on October 2, 2025, with the highly anticipated Isabel Marant show. From the very first steps of the models on the runway, the atmosphere was electric: fluid silhouettes, sensual textures, and artisanal details came together in perfect choreography. Each look told a story—a journey of sunlight and newfound freedom.
A Sun-Kissed, Bohemian Collection
Titled “Drawn to the Sun”, the Spring-Summer 2026 collection seemed to capture light itself. Washed silk, airy jersey, and patinated leather combined to create natural, flowing movements.
Delicate embroidery, beaded fringes, and engraved jewelry evoked the treasures of an imaginary journey. Oversized jackets, draped dresses, and handcrafted accessories gave the collection a bohemian spirit—wild yet refined. Warm colors and organic patterns breathed freedom and adventure.
A Symbolic Transition
This show was not just a celebration of style—it marked a turning point for the Isabel Marant brand.
The designer announced she will gradually step back from the creative helm, handing artistic direction to her longtime collaborator, Kim Bekker. This smooth and natural transition ensures that the spirit of the brand continues to thrive while exploring new creative horizons.
Once again, Isabel Marant proved her unique talent for capturing the spirit of the times. Blending boldness with lightness, tradition with innovation, the collection sets the stage for an exciting new era under Kim Bekker’s direction. A luminous and inspiring show, just like the sun that guided this collection.
©2025 – IMPACT EUROPEAN
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