Lacoste: Sport and Elegance in the Spotlight at Fashion Week

The lights went up on the Paris Fashion Week runway, and Lacoste made a striking entrance with a show that immediately captured attention. In a hall bathed in natural light filtered through translucent panels, the iconic green crocodile took center stage with its Spring/Summer 2025 collection, blending sports heritage with urban modernity.

The audience, composed of journalists, influencers, and fashion enthusiasts, was welcomed into a minimalist yet warm setting: light wooden floors, white seats, and soft electronic music, creating a space that was both clean and lively. On the runway, models showcased polos in vibrant colors—cobalt blue, mustard yellow, mint green—enhanced by contrasting stitching and tonal logos. Lightweight sweatshirts and technical jackets demonstrated how comfort could perfectly merge with elegance.

Accessories, including bags and shoes, highlighted the brand’s eco-conscious approach, crafted from sustainable and recycled materials. Collaborations with young designers brought a fresh, contemporary energy, striking a delicate balance between tradition and innovation.

As the models walked, applause echoed throughout the venue, reflecting widespread enthusiasm for Lacoste’s reinterpretation: accessible, sporty, and refined elegance, staying true to its DNA while looking firmly toward the future.
After the show, attendees discussed their favorite pieces, color combinations, and technical details that define Lacoste’s signature. One thing was clear: the brand has once again demonstrated its mastery in turning sport into style, with the crocodile remaining a symbol of modern, dynamic French elegance.

©2025 – IMPACT EUROPEAN

About The Author

Gabriel MIHAI

See author's posts